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Media Tech Innovation Project

Media Tech Innovation Project


Your assignment is to write a plan for a media-related innovation. For example, you could choose to write about an idea for an app that helps students find better parking on campus.  You would not actually creating the app, just planning.  Already in class we have discussed possible project ideas and explored a variety of possible topic areas.  The task now is to finalize choices and complete your media tech innovation project.


Organization of the Paper


Your paper should have the following structure:


  1. Recognizing a Problem or Need

  2. Basic and Applied Research

  3. Development

  4. Commercialization

  5. Diffusion and Adoption

  6. Consequences


This structure follows Rogers’ innovation development process.  See course notes and then Blackboard for further guidance on Rogers’ process.   


All sections of the paper should be of approximately the same length with the exception of the development section.  The development section should be twice as long as the other sections.  The development section should contain information as explained by Rogers and also contain coverage and integration of the information found in the Everything is a Remix Remastered video.


The paper should include headers which clearly indicate the sections of your paper.  The paper should be between 1200 and 1500 words in length, not including references.


References


You are required to indicate what information you have gathered from sources and from where you have gathered the information.  Properly cite your sources within the paper and have properly formatted reference section at the end of your paper.  Use APA style for your citations and references. Make sure included web links are working properly.  Re-read the section of the syllabus regarding plagiarism.  There should be no more than 30 words (total) of quotes in your paper from references.   The paper should use at least four different references.  One of the references may be course readings.  One of the references should be the Remix video mentioned above.  The reference should be to a short quote from the video that you use in the body of your paper.  In the reference include the video time stamp for where your chosen quote begins.


Submitting Your Work


Your thesis, a very brief outline and a list of some of your references are due via email to your professor by November 3rd by noon.  This email should be sent from your NSU email account and the subject line should be “MCM485/585 Thesis, Etc.”. The thesis and outline given in this email  should be for the most part what is in the final paper.  Only slight alterations will be acceptable.


At the very beginning of class (5 p.m..) on November 30th submit a hardcopy of your paper.  Also, email a copy of the exact same paper as an attachment to your professor by 4 p.m. on November 30th.  The paper should be emailed from your NSU email account and the subject line should be “MCM485/585 Paper”.  See syllabus regarding late work.  The paper should be written in Microsoft Word and be in 12 point Times New Roman font with 1 inch margins.  The paper should be single-spaced.    


Submitting Early


The paper may be passed in early.  For each day early, 2 points will be added to the overall score.  A maximum of 20 points can be earned for passing the paper in early.  If passing in early, pass in the hard copy at the beginning of class or during office hours. Plan accordingly.  Email the proposal at least 30 minutes before passing in hard copy.


Graduate Students


In addition to the above instructions, which undergraduates will follow, your project should include 2 additional  references (total: 6),  Two of the six references may be course readings.  The paper should also contain a larger word count.  The paper for graduate students should be between 1500 and 1800 words in length, not including references.


Grading


Your paper will be scored based on how well you follow the above instructions and show proper understanding of course content.  Ask questions well in advance, if you have them.

Of course, your paper should be well organized and free of spelling and grammatical errors.

This paper assignment is worth 200 points.


Alternative to Paper


If you are interested in doing this project by presenting it in a different form (e.g. video), instead of a paper, then email your professor to determine if your approach would be approved.  Any alterations to the above instructions must be in writing (i.e., in email).  The alterations and the instructions for those alterations must be approved via email by October 24th, noon.


Note: This assignment may be modified as the semester progresses. Pay close attention to emails and in-class announcements.
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